{"id":14230,"date":"2019-06-05T07:50:37","date_gmt":"2019-06-05T11:50:37","guid":{"rendered":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/competitive-assessment\/"},"modified":"2026-08-03T11:47:36","modified_gmt":"2026-08-03T15:47:36","slug":"competitive-assessment","status":"publish","type":"sponsored-project","link":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/competitive-assessment\/","title":{"rendered":"Competitive Assessment"},"content":{"rendered":"\n<p><strong>Project:<\/strong> A123 Systems was interested in a competitive assessment of the industry, including the top 10 cell product competitors. The SGE Immersion team researched and analyzed a range of competitive attributes, including product features\/benefits, product costing, manufacturing process and costs, and competitor financial structures. Competitors ranged from large multinationals (e.g., Sony, LG, Johnson Controls\/Saft) to smaller start-ups (e.g., BAK, BYD). The team developed a decision tool to provide specific information about the competitive landscape, as well as detail the underlying processes which enabled A123 to continue to refresh the data and hence the quality of the competitive assessment over time.<\/p>\n","protected":false},"featured_media":14229,"template":"","meta":{"_acf_changed":false,"_links_to":"","_links_to_target":""},"sponsor_industry":[859],"sponsor_region":[879],"class_list":["post-14230","sponsored-project","type-sponsored-project","status-publish","has-post-thumbnail","hentry","sponsor_industry-energy","sponsor_region-us-canada"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Competitive Assessment - Centers &amp; Institutes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/business.cornell.edu\/centers\/sponsored-project\/competitive-assessment\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Competitive Assessment\" \/>\n<meta property=\"og:description\" content=\"Project: A123 Systems was interested in a competitive assessment of the industry, including the top 10 cell product competitors. 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