{"id":14312,"date":"2019-06-05T11:59:59","date_gmt":"2019-06-05T15:59:59","guid":{"rendered":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/"},"modified":"2026-08-03T11:47:43","modified_gmt":"2026-08-03T15:47:43","slug":"business-model-development","status":"publish","type":"sponsored-project","link":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/","title":{"rendered":"Business Model Development"},"content":{"rendered":"\n

Project:<\/strong> Access to sanitation has been among India\u2019s most pressing development problems. Holcim Group\u2019s Indian companies, ACC and Ambuja, aimed at addressing the problem with their Sanitation for Life (S4L) initiative by developing and marketing an innovative, modular solution for a sanitary unit that is easy to construct, culturally acceptable, and financially accessible. The sanitation initiative was part of a wider initiative to target the improvement of the rural shelter situation by developing model villages (housing, sanitation, and micro-enterprise development) to be multiplied on a national level. The SGE Immersion team evaluated the program and recommended a business model to be rolled out on a national scale, focusing on the sanitation initiative but embedding the issue in the wider context of rural shelter.20<\/p>\n","protected":false},"featured_media":14313,"template":"","meta":{"_acf_changed":false,"_links_to":"","_links_to_target":""},"sponsor_industry":[865,861],"sponsor_region":[881],"class_list":["post-14312","sponsored-project","type-sponsored-project","status-publish","has-post-thumbnail","hentry","sponsor_industry-manufacturing-industrials","sponsor_industry-water-services","sponsor_region-asia"],"acf":[],"yoast_head":"\nBusiness Model Development - Centers & Institutes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Model Development\" \/>\n<meta property=\"og:description\" content=\"Project: Access to sanitation has been among India\u2019s most pressing development problems. Holcim Group\u2019s Indian companies, ACC and Ambuja, aimed at addressing the problem with their Sanitation for Life (S4L)…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/\" \/>\n<meta property=\"og:site_name\" content=\"Centers & Institutes\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-03T15:47:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/business.cornell.edu\/wp-content\/uploads\/sites\/6\/2026\/08\/Holcim_Logotipo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/\",\"url\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/\",\"name\":\"Business Model Development - Centers & Institutes\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/business.cornell.edu\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/08\\\/Holcim_Logotipo.png\",\"datePublished\":\"2019-06-05T15:59:59+00:00\",\"dateModified\":\"2026-08-03T15:47:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/#primaryimage\",\"url\":\"https:\\\/\\\/business.cornell.edu\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/08\\\/Holcim_Logotipo.png\",\"contentUrl\":\"https:\\\/\\\/business.cornell.edu\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/08\\\/Holcim_Logotipo.png\",\"caption\":\"Holcim Logo\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/sponsored-project\\\/business-model-development\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Business Model Development\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/#website\",\"url\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/\",\"name\":\"Centers & Institutes at Cornell Business\",\"description\":\"Cornell SC Johnson College of Business\",\"alternateName\":\"C&I\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/business.cornell.edu\\\/centers\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Business Model Development - Centers & Institutes","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/","og_locale":"en_US","og_type":"article","og_title":"Business Model Development","og_description":"Project: Access to sanitation has been among India\u2019s most pressing development problems. Holcim Group\u2019s Indian companies, ACC and Ambuja, aimed at addressing the problem with their Sanitation for Life (S4L)…","og_url":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/","og_site_name":"Centers & Institutes","article_modified_time":"2026-08-03T15:47:43+00:00","og_image":[{"url":"https:\/\/business.cornell.edu\/wp-content\/uploads\/sites\/6\/2026\/08\/Holcim_Logotipo.png","width":1,"height":1,"type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/","url":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/","name":"Business Model Development - Centers & Institutes","isPartOf":{"@id":"https:\/\/business.cornell.edu\/centers\/#website"},"primaryImageOfPage":{"@id":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/#primaryimage"},"image":{"@id":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/#primaryimage"},"thumbnailUrl":"https:\/\/business.cornell.edu\/wp-content\/uploads\/sites\/6\/2026\/08\/Holcim_Logotipo.png","datePublished":"2019-06-05T15:59:59+00:00","dateModified":"2026-08-03T15:47:43+00:00","breadcrumb":{"@id":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/#primaryimage","url":"https:\/\/business.cornell.edu\/wp-content\/uploads\/sites\/6\/2026\/08\/Holcim_Logotipo.png","contentUrl":"https:\/\/business.cornell.edu\/wp-content\/uploads\/sites\/6\/2026\/08\/Holcim_Logotipo.png","caption":"Holcim Logo"},{"@type":"BreadcrumbList","@id":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/business-model-development\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/business.cornell.edu\/centers\/"},{"@type":"ListItem","position":2,"name":"Business Model Development"}]},{"@type":"WebSite","@id":"https:\/\/business.cornell.edu\/centers\/#website","url":"https:\/\/business.cornell.edu\/centers\/","name":"Centers & Institutes at Cornell Business","description":"Cornell SC Johnson College of Business","alternateName":"C&I","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/business.cornell.edu\/centers\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/sponsored-project\/14312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/sponsored-project"}],"about":[{"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/types\/sponsored-project"}],"version-history":[{"count":1,"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/sponsored-project\/14312\/revisions"}],"predecessor-version":[{"id":14574,"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/sponsored-project\/14312\/revisions\/14574"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/media\/14313"}],"wp:attachment":[{"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/media?parent=14312"}],"wp:term":[{"taxonomy":"sponsor_industry","embeddable":true,"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/sponsor_industry?post=14312"},{"taxonomy":"sponsor_region","embeddable":true,"href":"https:\/\/business.cornell.edu\/centers\/wp-json\/wp\/v2\/sponsor_region?post=14312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}