{"id":14393,"date":"2019-06-06T01:27:59","date_gmt":"2019-06-06T05:27:59","guid":{"rendered":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/capital-valuation-project\/"},"modified":"2026-08-03T11:47:50","modified_gmt":"2026-08-03T15:47:50","slug":"capital-valuation-project","status":"publish","type":"sponsored-project","link":"https:\/\/business.cornell.edu\/centers\/sponsored-project\/capital-valuation-project\/","title":{"rendered":"Capital Valuation Project"},"content":{"rendered":"\n<p><strong>Project:<\/strong> Suncor had attempted to value the use of environmental resources in project planning, but the valuation results had been uneven. The \u201cprice\u201d of resources (H2O, CO2, SO2, land use, etc.) either swamped the NPV calculation or it barely registered in the 1st decimal place. Suncor had developed one \u201ccost\u201d model which could be used outside of the capital planning\/NPV calculations. The SGE Immersion team evaluated the best models to use for the company\u2019s capital investment decision-making process that could consider optimal use of financial capital against water conservation, land use &amp; reclamation, air emission reduction and risk mitigation, reputational value, and stakeholder concerns.<\/p>\n","protected":false},"featured_media":14394,"template":"","meta":{"_acf_changed":false,"_links_to":"","_links_to_target":""},"sponsor_industry":[859],"sponsor_region":[879],"class_list":["post-14393","sponsored-project","type-sponsored-project","status-publish","has-post-thumbnail","hentry","sponsor_industry-energy","sponsor_region-us-canada"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Capital Valuation Project - Centers &amp; Institutes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/business.cornell.edu\/centers\/sponsored-project\/capital-valuation-project\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Capital Valuation Project\" \/>\n<meta property=\"og:description\" content=\"Project: Suncor had attempted to value the use of environmental resources in project planning, but the valuation results had been uneven. 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