CHR

Photo of a person taking a survey about their hotel stay.
SHA BusinessFeed

Research Recap: Customer engagement is the key to long-term loyalty and impact

Professor Anderson’s series of studies examine the long-term impacts of guest engagement upon guest satisfaction, loyalty, and booking channel selection.

Feature image of golf clubs and golf balls
SHA BusinessFeed

Country Clubs and Crisis: How one segment of the hospitality industry is surviving the pandemic

Country clubs offer socially-distanced outdoor amenities and activities that allow people an escape without flouting CDC guidelines or travel restrictions.