{"id":2125,"date":"2022-08-17T04:23:55","date_gmt":"2022-08-17T08:23:55","guid":{"rendered":"https:\/\/business.cornell.edu\/nolan\/2022\/08\/17\/crystal-thomas\/"},"modified":"2026-08-07T18:37:32","modified_gmt":"2026-08-07T22:37:32","slug":"crystal-thomas","status":"publish","type":"post","link":"https:\/\/business.cornell.edu\/nolan\/2022\/08\/17\/crystal-thomas\/","title":{"rendered":"Speaker: Crystal Thomas \u201808, Vice President &amp; Global Brand Leader Hyatt Hotels Corporation"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><head>\n<\/head><body><p>Company: \n<br>Time:  &ndash; \n<br>Where:<\/p>\n\n\n\n<p><a class=\"btn btn--centered external\" href=\"https:\/\/cornell.mediasite.com\/Mediasite\/Play\/2f374e4556bb4eb7b334affbd8591bd81d\">Lecture video<\/a>\n<br>Crystal Vinisse Thomas is a brand management and marketing leader with over10-year-long international experience driving brand innovation and operational excellence, crafting memorable guest experiences, creating global brand marketing campaigns, and executing branded events and partnerships. She currently leads the lifestyle and luxury brands at Hyatt Hotels Corp &ndash; including Park Hyatt, Thompson, Alila, Andaz, Hyatt Centric, and Caption by Hyatt &ndash; guiding the strategy and vision of an ever-growing portfolio.<\/p>\n\n\n\n<p>A veteran hotelier and alumni of Cornell University&rsquo;s Hotel School, Thomas held several brand leadership roles with W Hotels Worldwide and most previously served as a senior brand marketer for Beats by Dr. Dre at Apple, Inc., overseeing the NBA partnership and All Things Sports. Based in Los Angeles, when not honing her tasting skills as a wine and whiskey&nbsp;consumeoisseur&trade;, she&rsquo;s a passion-led seeker of all things awesome, craver and&nbsp;creator of unforgettable travel moments, and, more personally, a lifestyle + culture&nbsp;enthusiast obsessed with TV, singing, and Oprah.<\/p>\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>This brand executive shapes the customer experience across multiple hospitality brands.<\/p>\n","protected":false},"author":5,"featured_media":1918,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[33],"tags":[34],"class_list":["post-2125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ddls","tag-speakers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Speaker: Crystal Thomas \u201808, Vice President &amp; 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