Cornell SC Johnson College of Business Brand Guidelines

Bringing the brand to life
Bringing the Cornell SC Johnson College of Business brand to life consistently in all of our marketing communications will raise the profile of the college in the world and help strengthen the identity of the college and its schools.
Below you will find the guidelines, resources, and tools to learn how to bring the business college to life.
Overall guidance
Learn about logo usage, connect with us on social, express your virtual spirit, and get connected with university resources.

Templates
Download PowerPoint and digital signage
(Note: you need your NetID to access the college intranet)

Virtual spirit
Discover Zoom backgrounds, GIFs, and more to get your Big Red Spirit on!

Additional resources
Find quick links to the university photo database and brand guidelines.
