Stephen Shu

Stephen Shu

  • Professor of Practice

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Faculty Expertise

  • Behavioral Research
  • Consulting
  • Decision Making


Charles H. Dyson School of Applied Economics and Management

Cornell Directory Entry


Stephen Shu is a professor of practice of behavioral economics at Charles H. Dyson School of Applied Economics and Management at Cornell University. He has more than three decades of industry experience and is perhaps most recognized for helping to incubate some of the very first behavioral economics initiatives around the world in the commercial sector. Example organizations he has worked with or consulted to include Acorns, Digital Nudging Tech, Allianz Global Investors, Allscripts, Mercer, Voya Financial, and WisdomTree. Prior to his work in behavioral economics, Shu ran the global carrier business consulting practice for Nortel and worked as a management consultant at PRTM (acquired by PwC).

Recent Courses

  • AEM 6150 - Applied Behavioral Economics in Finance and Marketing
  • AEM 5990 - Applied Economics and Management Exchange Program
  • NBAY 6630 - Behavioral Economics in Decision Making
  • AEM 6993 - CEMS Masters in International Management Project
  • AEM 4000 - Grand Challenges Project
  • AEM 6991 - MPS Research Seminar I

Academic Degrees

  • PhD City University of London, 2021
  • MBA Booth School of Business, University of Chicago, 1999
  • MEng Cornell University, 1992
  • BS Cornell University, 1992