Winds of Change in the Hospitality Industry
photo by Steve Chai
At the opening session of the 2023 Global Hospitality Conclave held at the Oberoi in New Delhi, India, Chekitan Dev, the Singapore Tourism Distinguished Professor and professor of marketing at the Cornell Peter and Stephanie Nolan School of Hotel Administration, discussed ten major travel trends in the changing world of hospitality, travel, and tourism with Nolan Hotel School alumnus Hari Nair, MMH ’02, senior vice president, lodging partners, at Expedia Group.
“Global Hospitality, Travel, and Tourism Trends: A conversation with Hari Nair of Expedia Group,” a report by Dev published by the Nolan School’s Center for Hospitality Research, presents detailed insights from their discussion.
“The global hospitality, travel and tourism industries worldwide are being dramatically buffeted by the winds of change,” says Dev. “The exponential increase in the sheer volume of travel, changing customer needs and expectations, entry of novel and disruptive competitors, evolution of what customers value, commoditization stress exerted by intermediaries, introduction of new technology and digital transformation, a shift from legacy media as the key source of inspiration and influence, and increasing pressure to be better stewards of the planet are just a few of the trends that are making life for hospitality, travel, and tourism decision makers much more complicated.”
Read Dev’s full report: Global Hospitality, Travel, and Tourism Trends: A conversation with Hari Nair of Expedia Group
ABOUT THE AUTHOR
Chekitan Dev is the Singapore Tourism Distinguished Professor and professor of marketing at the Nolan Hotel School. An internationally renowned scholar and thought leader on marketing and branding in the hospitality, travel, and tourism industries, he teaches courses on brand and marketing management.