Research

hotel sign lit up at night on building
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A Second Quarter Rebound: Are We There Yet?

Are hotel prices signaling a return to pre-pandemic levels? Professor Crocker Liu weighs in.

Making menu choices
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How much? Knowing appetizer, entrée calories impacts food choices

A study found calorie labels on menus resulted in a reduction in calories ordered, but with a catch.

Exterior photo of the Neemrana Fort-Palace resort property. The photo depicts an imposing fort-like structure built into a lush hillside.
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Experts respond to case study challenge with unique brand strategies

Professor Chekitan Dev’s co-authored case study challenges readers to position the Neemrana Hotels brand to survive and thrive in a changing market. How did readers respond?

Image of neon sign depicting two hands shaking
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Research Recap: The relationship satisfaction factor in successful brand-hotel partnerships

Chekitan Dev, professor of marketing at the School of Hotel Administration, has co-authored a study recently published in Industrial Marketing Management.

A man draws an upward profit arrow on a whiteboard
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Research Recap: Uncovering the attributes of sustainable earnings in the lodging industry

Research from Linda Canina at SHA uncovers factors that can have a significant impact on achieving sustainable earnings in the lodging industry.

Peng Liu
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Liu foresees new business models as hospitality infuses retail shopping

Peng Liu, SHA associate professor, looks at how the hospitality industry can better serve retail shoppers by giving them enjoyable experiences.

Restaurant Hostesses make reservations
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Research Recap: Flexibility in reservation times can increase restaurant revenue

Gary Thompson, professor of operations and management, investigates the impact of timing flexibility in restaurant reservations.

Customers dining in a restaurant
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Research Recap: Study predicts restaurant sales based on customers’ return intentions

Alex Susskind and collaborators look at the impact on restaurant sales of customers’ interest in returning versus customer satisfaction.

Hotel School Scholarly Commons
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Is bad news fake news?

Cornell Real Estate Market Indices: Crocker Liu and co-authors highlight hotel performance and positive/negative momentum during Q3 2019.