research

What “Oscar Curse?” Heeyon Kim’s research focuses on the effects of positive social status shifts and proximity to high-status brands.

David Sherwyn and Paul Wagner discuss what constitutes sexual harassment, identify the problems, and propose a solution that could eradicate, or at least mitigate, the reason for the Me Too movement.

In a recent study by Dean Kate Walsh, lecturer Susan Fleming, & professor Cathy Enz, female executives were asked to share their thoughts on long-term growth and retention of women professionals. Emerald Publishing turned this study into an infographic which highlights the four factors that the respondents considered to be key in supporting women in the workplace.

According to a report by professor Judi Brownell, female travelers seek a more holistic experience in their hotel stays, and accommodating them means attending to their core needs: feeling safe, comfortable, empowered, and pampered.

Professor Helen Chun explores the pros and cons of implementing VR as a way to enhance the consumer experience during the pre-consumption stage.