Research

Sustainability Remains a Top Priority in the Hospitality Industry
Sustainability is now considered an essential pillar of corporate strategy, according to expert panelists at the 12th Annual Sustainability Roundtable, an event hosted by the Cornell Center for Hospitality Research (CHR).

Brand Affinity Up for Novice, Down for Frequent Travelers
The current drops in business travel and the rise in leisure travel are making it difficult for brands to assess consumer sentiment.

Federal laws push food safety stragglers to move forward
Strengthening federal food safety laws keep producers – and those along the supply chain – from lagging behind industry standards to protect consumers.

Driving more accurate reviews in hospitality
Research examines the relationship between customer satisfaction and reporting motivation in online review platforms.

Study examines if US firms are becoming more short-term oriented
Yuan Shi has found intriguing data that provides new details around the active debate among managers, investors, researchers, and policymakers.

Lessons for managers in the exploration for breakthrough innovation
Study highlights important implications for managers who wish to encourage a more exploratory search for breakthrough innovation.

A Second Quarter Rebound: Are We There Yet?
Are hotel prices signaling a return to pre-pandemic levels? Professor Crocker Liu weighs in.

How much? Knowing appetizer, entrée calories impacts food choices
A study found calorie labels on menus resulted in a reduction in calories ordered, but with a catch.

Experts respond to case study challenge with unique brand strategies
Professor Chekitan Dev’s co-authored case study challenges readers to position the Neemrana Hotels brand to survive and thrive in a changing market. How did readers respond?