Center for Hospitality Research
News, updates, and expert insights from a premier center for hospitality inquiry and innovation.

Hospitality professionals balance robots and human touch for post-COVID-19 era
Hotel industry experts offer insights into the development of automated service innovations in response to customers’ COVID-19 concerns.

Experts respond to case study challenge with unique brand strategies
Professor Chekitan Dev’s co-authored case study challenges readers to position the Neemrana Hotels brand to survive and thrive in a changing market. How did readers respond?

Noteworthy: Innovating for a Post-Pandemic Future
Industry leaders discuss challenges and opportunities facing the hospitality industry in a post-pandemic world.

Noteworthy: SHA Career Management and Centers & Institutes reinstate internship program
The C&I Internship Program helps students find internships in the hospitality industry.

Case study challenge invites students, alumni, and hospitality experts to weigh in
Chekitan Dev’s co-authored case examines options for expansion of a luxury resort. Learn more about the challenge and see how the industry responded.

Research Recap: The relationship satisfaction factor in successful brand-hotel partnerships
Chekitan Dev, professor of marketing at the School of Hotel Administration, has co-authored a study recently published in Industrial Marketing Management.

Hotels roll out new initiatives designed to boost reservations and cash flow
SHA Professor Linda Canina says hotel gift card and added-value promotions are win-win for would-be travelers and the hospitality industry alike.

SHA launches hospitality industry resource hub
The COVID-19 resource hub compiles expert information, tools, and guidance from the school’s faculty and its partners in the hospitality industry.

Research Recap: Uncovering the attributes of sustainable earnings in the lodging industry
Research from Linda Canina at SHA uncovers factors that can have a significant impact on achieving sustainable earnings in the lodging industry.