Bradley Rickard

Biography

Bradley Rickard is a professor of food and agricultural economics in the Charles H. Dyson School of Applied Economics and Management. His teaching and research focus on the economic implications of policies, innovation, and industry-led initiatives in food and beverage markets. Results from his research have been highlighted by various media outlets including Buffalo News, The Economist, Freakonomics.com, National Public Radio, The Wall Street Journal, Washington Post, and Wine Spectator. Rickard also serves as an editor for the Journal of Wine Economics.

Education

PhD University Of California, Davis, 2003
MS University of Guelph, 1998
BCom University of Guelph, 1996

Research

• Malinovskaya, Anna; Richards, Timothy; Rickard, Bradley. "Destination categories, channel choice, and beer distribution laws"American Journal of Agricultural Economics. 108.1 (2026): 143 - 175
• Ho, Shuay-Tsyr; Gergaud, Olivier; Livat, Florine; Rickard, Bradley. "Eat, Drink, and Vote"Cornell Hospitality Quarterly. 67.2 (2026): 153 - 168
• Elena, Krasovskaia; Rickard, Bradley; Ellison, Brenna; McFadden, Brandon; Wilson, Norbert. "Food labeling: Ingredient exemptions and product claims"Agricultural and Resource Economics Review. 53.2 (2024): 298 - 319
• Rickard, Bradley; Ho, Shuay-Tsyr; Livat, Florine; Okrent, Abigail. "Date labels, food waste, and supply chain implications"European Review of Agricultural Economics. 50.1 (2023): 29-58
• Ho, Shuay-Tsyr; Rickard, Bradley. "Regulation and purchase diversity: Empirical evidence from the U.S. alcohol market"International Review of Law and Economics. 68 (2021): 106008
• Ellison, Brenna; McFadden, Brandon; Rickard, Bradley; Wilson, Norbert. "Examining Food Purchase Behavior and Food Values During the COVID-19 Pandemic"Applied Economic Perspectives and Policy. 43.1 (2021): 58-72
• Richards, Timothy; Rickard, Bradley. "COVID-19 impact on fruit and vegetable markets"Canadian Journal of Agricultural Economics. 68.2 (2020): 189-194
• Wilson, Norbert; Rickard, Bradley; Saputo, Rachel; Ho, Shuay-Tsyr. "Food Waste: The Role of Date Labels, Package Size, and Product Category"Food Quality and Preference. 55 (2017): 35-44
• Gergaud, Olivier; Livat, Florine; Rickard, Bradley; Warzynski, Frederic. "Evaluating the Net Benefits of Collective Reputation: The Case of Bordeaux Wine"Food Policy. 71 (2017): 8-16
• Rickard, Bradley. "On the political economy of guest worker programs in agriculture"Food Policy. 52 (2015): 1-8

Awards

• Dyson Teaching Excellence, Undergraduate Program (2025) Cornell University
• CALS Outstanding Accomplishments in Science and Public Policy Award (2024) Cornell University
• Research and Education Award (2015) New York Wine and Grape Foundation
• Faculty Advisor to Outstanding MS Thesis (2013) NAREA