Undergraduate
A collection of stories related to the prestigious bachelor’s degree programs with the Cornell SC Johnson College of Business and its three distinct schools.
![Hyatt CEO Mark Hoplamazian](https://business.cornell.edu/wp-content/uploads/sites/2/2025/01/Hyatt-CEO-Mark-Hoplamazian-.jpg)
Hyatt CEO Named 2025 Cornell Hospitality Icon
The 2025 Cornell Hospitality Icon of the Industry Award is scheduled to be presented at the Cornell Icon and Innovator Awards event in New York City on June 3, 2025.
![Photo of dairy cows in a pasture](https://business.cornell.edu/wp-content/uploads/sites/2/2025/01/Dairy-Cows-600x400-1.jpg)
Economist: Dairy Industry Could Take a Hit From Tariffs
The dairy industry could lose billions of dollars if President Trump imposes tariffs, a dairy economist shared.
![Image of Mac Bishop in front of his clothing line made out of merino wool](https://business.cornell.edu/wp-content/uploads/sites/2/2025/01/bishopmac-600x400_720-600x400.jpg)
Is This Alum’s Clothing Firm Thriving? Ewe Betcha!
Mac Bishop ’11 is founder and CEO of Wool & Prince, which makes apparel—from dress shirts to underwear—out of fine merino wool.
![Bottles of beer in a glass cooler](https://business.cornell.edu/wp-content/uploads/sites/2/2025/01/beer-600x400-1.jpg)
Beer Sold in Grocery Stores Drives Higher Sales in Other Categories
Beer-purchasing households visit grocery stores more frequently and increase their total monthly grocery expenditures.
![Students stand with a bear mascot and an oversized check in front of an audience as gold confetti falls.](https://business.cornell.edu/wp-content/uploads/sites/2/2025/01/file-9.jpg)
Grand Challenges Impact Competition Winner Protects Rural Artisans in India
The Grand Challenges Impact Competition on November 14 showcased community-engaged learning projects that build business for a better world.
![Headshot of a seated man wearing a suit jacket.](https://business.cornell.edu/wp-content/uploads/sites/2/2025/01/file-10.jpg)
Entrepreneurship Education Builds on Strengths, Enters New Era
Gregory Ray, PhD ’14, will become the Don and Margi Berens Professor of Entrepreneurship, and later this year Steven Gal ’90 will retire.
![Image of Alan Rosen at his New York City restaurant.](https://business.cornell.edu/wp-content/uploads/sites/2/2025/01/Cheesecake600x400-1.jpg)
Cheesecake Mogul Alan Rosen ’91 Oversees a Comfort-Food Empire
The Hotelie is CEO of Junior’s—the iconic NYC eatery where his grandfather’s recipe still rules the dessert menu.
![A woman standing at a podium in front of a classroom of students, speaking, smiling, and gesturing with one hand.](https://business.cornell.edu/wp-content/uploads/sites/2/2024/12/Gretchen-McCarthy-018.600x400.jpg)
Gretchen McCarthy Tells Students: Sustainability Is Part of Target’s Core Strategy
The chief supply chain and logistics officer discussed how her team at Target is reducing the company’s greenhouse gas emissions.
![Students and executives talk with a table between them.](https://business.cornell.edu/wp-content/uploads/sites/2/2024/11/file-4.jpg)
Future Real Estate Leaders Shine at Cornell’s International Case Competition
Move forward on a $98M deal – or not? Students defended their proposals at Cornell’s International Real Estate Case Competition on Nov. 15 in NYC.