Undergraduate

A collection of stories related to the prestigious bachelor’s degree programs with the Cornell SC Johnson College of Business and its three distinct schools.

Two men, one holding a large white duck, smile.
SC Johnson College

Diverse Expertise Drives Vertical Integration at Family Business

Innovation at Joe Jurgielewicz & Son—one of the largest duck farms in America—stems from an unusual combination of hospitality and veterinary skills.

Headshot of Vanessa Bohns, net to an enlarged image of her book, on a red background.
SC Johnson College

Discovering the Influence You Already Have

Vanessa Bohns’s book shows how we underestimate our power to persuade and connect.

K-pop performer
Nolan School

The K-pop status shuffle: producers, power and reinvention

New SC Johnson College research finds entertainment agencies in Korea play a dominant role in shaping the image of K-pop groups.

a woman and a man standing next to each other, holding crystal awards and smiling.
Nolan School

Where Innovation Meets Impact: The Nolan Hotel School Celebrates Industry Luminaries

Tech pioneer Cindy Estis Green ’79 and Hyatt Hotels CEO Mark Hoplamazian redefine hospitality through innovation, strategy, and human-centered leadership.

Rose Jou being pinned by her parents at the Cornell University ROTC Tri-Service Commissioning Ceremony, held May 23 in Statler Auditorium.
Nolan School

Cornell Graduates Aim to ‘Lead From the Front’ as Military Officers

Rose Jou ’25, a student in the Nolan School, graduated as Navy ROTC’s battalion commander.

Commencement processional of students in the SC Johnson College of Business dressed in graduation regalia and holding a college banner.
SC Johnson College

Commencement 2025: Stories From Our Graduating Class

Our seniors share their most memorable experiences from their time at @SCJohnsonCollege and how they will carry them into the future.

Image of female student setting up for a “Paint and Sip” event at Collegetown Bagels in Ithaca, to raise money for Make-A-Wish Central New York.
Nolan School

Hotelies Extend Cornell Commitment to ‘Wish-Making’

Nolan School students raised nearly $5,000 for Make-A-Wish Central New York – with help and inspiration from an alumna who was a wish-kid herself and founded the first college “wish-makers” group in the country.

A woman dressed in business attire speaking on stage.
Nolan School

Snack Startup Cramp Bites Wins Hospitality Business Plan Competition

Armita Jamshidi ’25 won $25K for her startup Cramp Bites, natural pain-relief snacks for soothing menstrual cramps.

STAMP and UN
Johnson School

Cornell’s Sustainable Tourism To Partner with United Nations Tourism

The partnership will allow 350 candidates to receive tuition-free enrollment in STAMP’s online course.