Sarah Magnus-Sharpe
Sarah Magnus-Sharpe is the director of Public Relations and Communications for the Cornell SC Johnson College of Business
Search platforms rewrite the rules of online shopping
Johnson School professors offer perspective into how platforms design rankings and use behavioral and demographic information to influence consumer decisions.
Could learning about happiness improve economics education?
Integrating happiness research into courses ranging from macroeconomics to electives can benefit students, according to Johnson School professor.
The talent spark: How inventors fire up startup ecosystems
New research from SC Johnson College examined how the arrival of inventors in U.S. counties influenced the growth of startups from 2000-2016.
Complex incentives shape worker effort, for better or worse
Johnson School professors used data to examine how workers respond to complex pay structures.
How biodiversity startups raise capital
Biodiversity startups raise less capital than other startups but attract a broader coalition of investors, according to new research that used machine learning.
Advancing large-scale solar boosts farmland prices
Legislative support for solar projects in New York state has increased the price of farmland near energy infrastructure and could disincentivize the use of land for farming.
Richard ‘Doc’ Aplin, emeritus professor of marketing, dies at 96
In the late 1990s, the Richard Aplin Teaching Excellence Fund was established by alumnus J. Patrick Mulcahy ’66, MBA ’67.
Rank less, bond more: Rethinking performance feedback
The study explored how relative performance information affects social bonding and cooperation in the workplace.
The speed trap: why leaders’ quick pivots can seem inauthentic
The research team conducted three studies in a leader-centric workplace with over 3,000 participants.