Insights

Chekitan Dev’s co-authored case wins 2019 Case Centre Overall Award
Chekitan Dev, professor of marketing, and co-authors win the 2019 Overall Award for their case, Accor: Strengthening the Brand with Digital Marketing.

Navigate institutional dynamics with new Executive Women in Leadership certificate
The SC Johnson College and eCornell announce the new Executive Women in Leadership certificate program, co-authored by Dyson’s Deborah Streeter.

In entertainment and business, it’s a race to the top. But what happens once you get there?
What “Oscar Curse?” Heeyon Kim’s research focuses on the effects of positive social status shifts and proximity to high-status brands.

How are you tackling big data and analytics?
Cornell offers three executive education options for professionals looking to improve their data analytics skillsets for an immediate career impact.

2018 Emerging Market Multinationals Report: Emerging Markets Reshaping Globalization
Emerging Markets Institute contributor Eudes Lopes summarizes the 2018 report, which reflects on the growing governance role of the E20.

The business of being Karl Lagerfeld, creator
Mukti Khaire, Johnson professor, authors an op-ed on her interactions with the late Karl Lagerfield, known for his work as creative director of Chanel.

NY’s ag economy faces low profits, big risks
Assistant Professor Jenny Ifft weighs in on New York State’s agricultural economy, which is facing low profits and big risks.

Architecture’s ‘Lego’ trend: Build rooms halfway across the world, then snap together
SHA senior lecturer Stephani Robson contributes expert analysis to a growing trend of “modulars,” where independent pieces are fitted together to form a building.

Getting to green: What makes companies more likely to adopt environmentally friendly practices?
Glen Dowell, associate professor of management and organizations, focuses his research on corporate sustainability, with a particular interest in firms’ environmental performance.