Thought Leadership
Use business research and expertise to start the year off right
Expert tips from Cornell SC Johnson College of Business faculty to help you enter 2022 with your best foot forward
Professor Suzanne Shu appointed as new dean of faculty and research
Within this position, officially beginning Jan 1, 2022, Shu will serve on the College Leadership Team and the College Dean’s Council.
Presence of food may decrease enjoyment of customer experiences, study
Research by Associate Professor Emily Garbinsky presents a lesson for marketers: food and experiences don’t mix.
Left, right agree selling bodies is wrong – but reasons differ
Both liberals and conservatives consider bodily markets morally wrong, but they do so for different reasons, according to new research.
Pictures, videos can send viewers down a ‘rabbit hole’
How many cat videos can you watch in one sitting? Associate Professor Kaitlin Woolley ’12, says they’re like potato chips: You can’t consume just one.
Structured management protocols help firms thrive
Companies with highly structured management practices attract, keep top workers, and those with structured operations attract top-flight managers.
Maximizing female talent in hospitality, travel
A panel of industry and academic leaders share stories, challenges and organizational best practices for supporting women in hospitality and travel.
The future of money
Professor Eswar Prasad examines the implications of the rise of digital currencies in newest book.
Driving more accurate reviews in hospitality
Research examines the relationship between customer satisfaction and reporting motivation in online review platforms.