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‘Ultra-Fresh’ Fashion Reshapes the Industry, With a Cost to the Environment
New research from Cornell SC Johnson College of Business explores how Asian companies are producing ultra-fresh fashion with rapid product launches, digital supply chains and customer engagement strategies – but also presents sustainability challenges.

Food Insecurity Program in Malawi at Risk
Real-time data guided crisis response and empowered communities. Without funding, the program’s future is uncertain, a Dyson researcher says.

Diverse Expertise Drives Vertical Integration at Family Business
Innovation at Joe Jurgielewicz & Son—one of the largest duck farms in America—stems from an unusual combination of hospitality and veterinary skills.

From Nonprofit R&D to Big Pharma Marketing: A Q&A with Deepika Cattry, MBA ’18
Career Corner: Healthcare marketing professional Deepika Cattry pivoted from R&D at a nonprofit to marketing at a major biopharmaceutical firm.

Discovering the Influence You Already Have
Vanessa Bohns’s book shows how we underestimate our power to persuade and connect.

Redefining Defiance as Action Aligned with Values
It’s hard to say no when there’s pressure to comply. Sunita Sah’s book tells us how.

Use Reason to Seek Happiness, Advises Professor
Kaushik Basu’s book offers thought experiments and puzzles to help readers think clearly and develop a happy life.

Devin Abraham’s Startup, Liiv, Uses AI to Address the Problem of Paperwork Overload
Devin Abraham, MBA ’25, founded Liiv to automate office workflows and free up staff time to focus on other important aspects of work.

Money talks: how opening up can ease financial stress
New research from the Cornell SC Johnson College finds that people who regularly discuss their finances experience less financial anxiety over time.