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Delicious Innovation: Students Aim to Shake Up the Food System
SC Johnson students have created business ventures ranging from AI nutrition tracking to new exotic dried fruit products.

Directory Boosts Usefulness of Mobile Phones, Bottom Lines, in Rural Africa
In rural Africa, most mobile phones don’t have search capabilities to find businesses. A new phone book helps, boosting sales by 104%.

Stars or Numerals? How Rating Formats Change Consumer Behavior
The researchers found that consumers tend to overestimate fractional star ratings and underestimate fractional Arabic numerals.

Refurbished Fridges Expand Access to Fresh Food at Regional Pantries
Two teams of students in the Dyson School worked with Whirlpool to place refurbished refrigerators on campus and in high need areas around the region.

Helping Fintech Startups Scale Up: A Q&A with Vanessa Di Frances, MBA ’22
Career Corner: Financial services executive Vanessa Di Frances pivoted from product manager to bank VP advising fintech startups.

Cornell Student Entrepreneurs Take First Place at Kellogg Real Estate Venture Competition
An interdisciplinary architecture and real estate graduate student team took home Cornell’s first-ever top prize in the competition’s history.

Big Red Bash 2025: A Night to Celebrate Leadership, Impact, and Community
The Johnson School’s premier alumni event honored leadership, service, and impact across the global Cornell business community.

New Tool Can Help NYS Make Economically Beneficial Food Purchases
Dyson professor develops an economic model that calculates additional NYS business activity and tax revenue generated from purchases of specific local products.

Conservatives More Likely Than Liberals to Negotiate Price
According to new research out of the Cornell SC Johnson College of Business, conservatives are more likely than liberals to negotiate over price for items such as used cars or houses.