Johnson School
See how we’re turning ambition into impact every day through stories and updates about Johnson School students, faculty, staff, alumni, partners, and friends.

How Do Consumers Make Online Shopping Choices? The Mouse May Hold The Answer.
SC Johnson College faculty used a novel mouse cursor-tracking method to reveal an intriguing interplay of cognitive processes that influence consumer decisions about brands and products.

Seeing a Bright Future for Hemp in New York State
Hailee Greene, MBA ’24, wants to build the first industrial hemp processing facility in the Northeast.

AficaPure: Where Beauty Meets Nature
Big Red Microenterprise members Sivani Mulji and Femi Olonilua helped beauty products company AficaPure identify ways to increase its brand presence.

Research: ‘Status Symbols’ in Online Debates Can Create Bias
New research involving machine learning determined that the persuasive power of “symbolic status” from virtual badges in online debates has the potential to create an imbalance of power.

Johnson Summer Startup Accelerator Students Connect with Entrepreneurs on NYC Trek
MBA students with a passion for entrepreneurship learned directly from founders, entrepreneurs, investors, and thought leaders.

Shape the Future of Senior Living Management
Nolan School lecturer Heather Kolakowski and industry specialists discuss affordable, sustainable, and inclusive senior living in an eCornell webcast.

Kyungbae Suh, MBA ’87, Endows Professorship of Global Marketing
Amorepacific CEO Kyungbae Suh, MBA ’87, and his wife, Yoonkyung Shin, established the Kyungbae Suh Professorship of Global Marketing.

Helen Lee ’03, MBA ’20: Behind Operations at Cornell Wildlife Health Center
Dyson and Johnson alumna Helen Lee helps manage the strategies, programs, and operations for the Cornell Wildlife Health Center.

Park Perspective: The Power of Curiosity in Conflict Management
Ashley Hamilton, MBA ’24, explores the importance of curiosity in both conflict management and leadership.