Cornell Business News archive
Cornell Business News showcases the college’s transformative educational outcomes, meaningful research and courage to tackle societal challenges. This archive is a collection the articles that feature research, insights and leadership across the college from the past several years.
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Defibrillators prevent cardiac deaths, but only if they arrive in time
A new statistical model from the SC Johnson College can guide cities towards more effective defibrillator delivery systems.
Big Red in the Big Apple
Every day in New York City, opportunities appear in subway cars, classrooms and skyscrapers. Cornell students seize these chances to learn, grow and reinvent themselves.
Students design wellness solutions for North Carolina community
During a weekend design challenge, students focused on building a more connected wellness ecosystem.
Cornellian CEO leads innovative anti-metastasis cancer therapy to market
Stewart Campbell is guiding Prilukae, a novel mechanism inhibiting cancer metastasis, through regulatory approvals.
People use enjoyment, not time spent, to measure goal progress
Cornell professor Kaitlin Woolley ’12, found that people gauge goal progress more by enjoyment than time spent.
What makes goal-setting apps motivate – or backfire?
Digital tools meant to aid goal‑setting can sometimes sap motivation, but new Cornell‑coauthored research shows how technology can do better.
Ozempic is changing the foods Americans buy
The new class of weight-loss and diabetes drugs are changing not just how much American households are eating, but even precisely what they buy at a supermarket or restaurant.
Prescription drug lawsuit ads can pose public health risks
Drug-injury ads are a way for law firms to obtain clients, resulting in serious negative consequences when people who need these drugs see the ads.
From Nonprofit R&D to Big Pharma Marketing: A Q&A with Deepika Cattry, MBA ’18
Career Corner: Healthcare marketing professional Deepika Cattry pivoted from R&D at a nonprofit to marketing at a major biopharmaceutical firm.
Use Reason to Seek Happiness, Advises Professor
Kaushik Basu’s book offers thought experiments and puzzles to help readers think clearly and develop a happy life.
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