Faculty

Image of two black men looking for information in a cell phone
Dyson School

Directory Boosts Usefulness of Mobile Phones, Bottom Lines, in Rural Africa

In rural Africa, most mobile phones don’t have search capabilities to find businesses. A new phone book helps, boosting sales by 104%.

A blurred image of a person using a laptop with consumer ratings and stars floating
Johnson School

Stars or Numerals? How Rating Formats Change Consumer Behavior

The researchers found that consumers tend to overestimate fractional star ratings and underestimate fractional Arabic numerals.

Image of four male students listening to a volunteer in a warehouse.
Dyson School

Refurbished Fridges Expand Access to Fresh Food at Regional Pantries

Two teams of students in the Dyson School worked with Whirlpool to place refurbished refrigerators on campus and in high need areas around the region.

Image of a Tarapoto sign
Dyson School

Students Help Rural Peruvians Grow Turmeric Business

Dyson School students traveled to a rural region of Peru to brainstorm sustainable business ideas for a local community.

Image of students at City Honors School in Buffalo, New York, eat lunch on a “New York Thursday,” a weekly effort to promote the foods in the lunches that are grown or produced in New York State.
Dyson School

New Tool Can Help NYS Make Economically Beneficial Food Purchases

Dyson professor develops an economic model that calculates additional NYS business activity and tax revenue generated from purchases of specific local products.

Image of two male hands shaking in agreement
Johnson School

Conservatives More Likely Than Liberals to Negotiate Price

According to new research out of the Cornell SC Johnson College of Business, conservatives are more likely than liberals to negotiate over price for items such as used cars or houses.

Image of female student setting up for a “Paint and Sip” event at Collegetown Bagels in Ithaca, to raise money for Make-A-Wish Central New York.
Nolan School

Hotelies Extend Cornell Commitment to ‘Wish-Making’

Nolan School students raised nearly $5,000 for Make-A-Wish Central New York – with help and inspiration from an alumna who was a wish-kid herself and founded the first college “wish-makers” group in the country.

Image of a man and two women sitting at a table with a microphone
SC Johnson College

Global Crises Demand Ethical, Transparent Business Leaders

The evolving role of ethics in business leadership, and how leaders can balance navigating climate change and inequality with turning a profit, were key themes at this year’s David J. BenDaniel Lecture in Business Ethics.

Image of Trent Preszler
Dyson School

Community Engagement Awards Recognize Transformative Partnerships and Projects

Dyson professor Trent Preszler honored at community engagement awards.