Research With Impact
Part of a renowned research institution, SC Johnson College is home to innovators and experts who produce and share original knowledge. Here are some of those stories.

Impact Funds Offer a Lower-Risk Proposition for Private Markets
Based on a new benchmark that analyzes risk exposure and performance, impact funds hold their own against conventional funds.

Enabling Hotel Guests to Customize Their Rooms Fosters Customer Loyalty
Hotel guests who can customize their rooms by selecting layout, snack bar offerings, and pillow softness are more likely to become loyal customers.

Going Against One’s Better Judgment Amplifies Self-Blame
Researchers found that when people go along with opinions of others, they feel more culpable if things go wrong.

‘Structural poverty’ maps could steer help to world’s neediest
A new mapping approach could help policymakers identify where people live in extreme poverty and target resources more effectively.

World Economic Forum Expert: “Circularity” Can Drive Growth
Hernán J.F. Saenz III, MBA/MILR ’98, urged businesses to minimize waste, maximize product lifecycles, and separate economic growth from resource consumption.

For Emerging Markets, ESG Will Not Work Without Economic Growth
The combination of ESG and economic growth can help ensure sustainable and inclusive long-term development in emerging markets.

Beer Sold in Grocery Stores Drives Higher Sales in Other Categories
Beer-purchasing households visit grocery stores more frequently and increase their total monthly grocery expenditures.

To Succeed, ‘Latecomers’ Must Balance Imitation and Innovation
Cornell SC Johnson College professor Sungyong Chang shows that startups thrive by mimicking established competitors before innovating.

Latin America: From Resource Curse to a Green Power
Latin America is emerging as an unexpected leader in environmental progress within the emerging economies.