Cornell SC Johnson College of Business faculty share lessons that leaders can gain from the experiences of 2020 and apply to 2021 and beyond.
Professor Chekitan Dev’s co-authored case study challenges readers to position the Neemrana Hotels brand to survive and thrive in a changing market. How did readers respond?
Associate Dean Michelle M. Duguid discussed her research on diversity in the workplace and her strategy for creating real and lasting change.
Professor Bill Schmidt and colleagues used machine learning to develop a tool that pinpoints new domains created to promote false information.
Marketing Professor Kaitlin Woolley discusses her research on goal pursuit, information avoidance, and how food facilitates social connection.
A paper co-authored by Dyson’s Kevin Kniffin offers projections about the workplace of the future and roadmaps for future research and action.
In his new book, Chris Marquis says a more resilient and sustainable capitalism should focus on environmental, social, and financial performance.
Chekitan Dev, professor of marketing at the School of Hotel Administration, has co-authored a study recently published in Industrial Marketing Management.