Research With Impact
Part of a renowned research institution, SC Johnson College is home to innovators and experts who produce and share original knowledge. Here are some of those stories.

World Economic Forum Expert: “Circularity” Can Drive Growth
Hernán J.F. Saenz III, MBA/MILR ’98, urged businesses to minimize waste, maximize product lifecycles, and separate economic growth from resource consumption.

To Succeed, ‘Latecomers’ Must Balance Imitation and Innovation
Cornell SC Johnson College professor Sungyong Chang shows that startups thrive by mimicking established competitors before innovating.

What fuels our fear of missing out?
New research from Johnson Assistant Professor Jacqueline Rifkin shows that a fear of missing out is driven by worries about possible negative impacts on future relationships.

How gender biases shape investor response to shareholder activism
New research from Johnson Professor Kristina Rennekamp uncovers attitudes about CEO gender, responses to activism, and investor behavior.

Loyalty can play a key role in moral dilemmas
New research from Johnson Assistant Professor Angus Hildreth explores how the quality and strength of one’s loyalty to another can be influenced by the willingness to support an indirect tie.

Research at the Crossroads of Entrepreneurship, Innovation, and Network Theory
PhD Spotlight: Johnson School PhD candidate Andrew Foley talks about his research on family business and entrepreneurship.

Dead & Company concert funds $800K for new climate solutions
Two of the five projects announced this month by The 2030 Project are led by SC Johnson College of Business faculty Chris Barrett and Elena Belavina.

Promoting Thank-you Gifts Can Boost Charitable Donations
For some charitable donors, the extra incentive of a gift is an important lever for opening pocketbooks SC Johnson College of Business research finds.

Many Firms Prefer Ready-made AI Software, with a Few Tweaks
Many firms are opting for ready-made AI technology that can be tailored to a firm’s specific needs finds research coauthored by Dyson’s Chris Forman.