Research With Impact
Part of a renowned research institution, SC Johnson College is home to innovators and experts who produce and share original knowledge. Here are some of those stories.
One-Click Checkout Increases Spending and Engagement
Research by Johnson’s Young-Hoon Park and Murat Unal, PhD ’22, shows that customers increased spending after signing up for “one-click” checkout.
Help Wanted: Advancing Women in Leadership
To support more equitable workplaces, Michelle Duguid investigates hiring practices intended to increase diversity.
Parking ticket reminders work, but not for all
Parking-ticket recipients who would benefit most from gentle “nudges” to pay their fines respond least to them, research by Ori Heffetz finds.
Evidence-Based Crop Management for Organic Dry Bean Farming
Dyson Professor Miguel Gomez is a contributing researcher to this study focused on the sustainability and profitability of the organic dry bean industry.
Cornell to co-lead UN agency’s new agrifood initiative
Ideas that sprang from a pre-pandemic discussion at Cornell now inform a UN initiative aimed to meet looming global food needs in a healthy, equitable and sustainable way.
Social media boycott of Goya did not harm sales
Research by Jūra Liaukonytė and colleagues sought to understand the sales effect of social media posts targeting specific brands.
Climate finance takes center stage at ESG Investing Research Conference
Researchers and practitioners examined efforts to fund the abatement of biodiversity loss at the Cornell ESG Investing Research Conference.
Cornell SC Johnson College of Business Hosts ESG Investing Conference
The conference is timely given that the U.S. Securities and Exchange Commission (SEC) has two new proposed rules targeting ESG investing.
Leave your comfort zone to achieve motivation and growth
Developing a skill such as public speaking can be uncomfortable, but new research shows that instead of avoiding discomfort, seeking it out can actually result in better motivation.