Community Insights
![A person reaches for a package of frozen meat at the farmers market.](https://business.cornell.edu/wp-content/uploads/sites/2/2023/12/20231202-Meat-Sales-JCB-004-large.jpg)
Scanner data can help NYS farmers boost market sales
Researchers partnered with NYS livestock farmers using point-of-sale technology, then analyzed their market transactions and uncovered insights that could increase farmers’ profits.
![two people in a canoe on a lake surrounded by trees.](https://business.cornell.edu/wp-content/uploads/sites/2/2023/08/Ashley_Hamilton.canoe_.600x400.jpg)
Park Perspective: The Power of Curiosity in Conflict Management
Ashley Hamilton, MBA ’24, explores the importance of curiosity in both conflict management and leadership.
![Students standing at table in matching shirts promoting Nair products at Sage Hall](https://business.cornell.edu/wp-content/uploads/sites/2/2023/05/Battle-of-the-Brands-6x4-1-600x400.png)
Park Perspectives: Let the Battle of the Brands Begin
Ben Marks, MBA ’24, discusses learning opportunities outside the classroom, exemplified through the Battle of the Brands competition.
![Headshot of Solomon Tesfaye](https://business.cornell.edu/wp-content/uploads/sites/2/2023/03/Solomon-6x4-1-600x400.png)
Park Fellows alumni spotlight: Solomon Tesfaye MBA ’15
Solomon Tesfaye, MBA ’15, reflects on how his Park Fellow experience influences his approach to leadership in both his professional and personal life.
![Group photograph of students who gathered for dumpling making event](https://business.cornell.edu/wp-content/uploads/sites/2/2023/03/Dumpling-makings-night-6x4-1-600x400.png)
Park Perspectives: Living Inclusivity
Derek Ju, MBA ’24, reflects on inclusivity at Johnson.
![MBA students pose in front of a lake](https://business.cornell.edu/wp-content/uploads/sites/2/2022/11/JOE-6x4-2-600x400.jpg)
Park Perspectives: Start asking “why”
Colin Anderson, MBA ’23, encourages students to find their purpose.
![Park Fellows celebrate case competition victory](https://business.cornell.edu/wp-content/uploads/sites/2/2022/11/WHYY-THIS-PICTURE-6x4-1-600x400.jpg)
Park Perspectives: Working hard and being kind in the most competitive of arenas
Darren Horne, MBA ’23, advises on leaning in to support systems during recruiting.
![Valerie and High Tech Club pose in front of HTC election results](https://business.cornell.edu/wp-content/uploads/sites/2/2022/07/HTC-adobe-600x400.png)
Park Perspectives: Sowing seeds for courage
Valerie Hanke, MBA ’23, reflects on learning how to develop courage as a daily habit.”
![Park Fellows posing in front of mountains in Peru](https://business.cornell.edu/wp-content/uploads/sites/2/2022/05/rachel-starr-600x400-1-600x400.jpg)
Park Perspectives: It’s okay not to be okay
Rachel Starr, MBA ’22, reflects on how embracing her struggles have made her an approachable leader.