Featured research
College faculty publish fundamental and applied research in a wide range of peer reviewed publications, extension bulletins and policy briefs. Here, you’ll find Cornell Business News articles featuring some of that research. For original working papers, see the Cornell SC Johnson College of Business Research Paper Series, hosted by SSRN.
Notable highlights
Ozempic is changing the foods Americans buy
The new class of weight-loss and diabetes drugs are changing not just how much American households are eating, but even precisely what they buy at a supermarket or restaurant.
Why Americans think they won’t benefit from Social Security
Researchers found that sharing graphs of income and costs instead of just the trust fund balance dramatically reduced misunderstanding.
CEO turnover taxes analyst attention, skewing broader forecasts
When analyst attention is absorbed by CEO turnover, other companies in their portfolio pay the price, new Cornell research finds.
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Results
VCs backed Black founders after BLM – but it didn’t last
In the aftermath of the George Floyd murder, the share of venture capitalist dollars that went to Black businesses jumped by 43%. But that trend was short-lived, according to new Cornell SC Johnson College of Business research.
‘Ultra-Fresh’ Fashion Reshapes the Industry, With a Cost to the Environment
New research from Cornell SC Johnson College of Business explores how Asian companies are producing ultra-fresh fashion with rapid product launches, digital supply chains and customer engagement strategies – but also presents sustainability challenges.
Food Insecurity Program in Malawi at Risk
Real-time data guided crisis response and empowered communities. Without funding, the program’s future is uncertain, a Dyson researcher says.
Money talks: how opening up can ease financial stress
New research from the Cornell SC Johnson College finds that people who regularly discuss their finances experience less financial anxiety over time.
The secret to resolutions? Enjoy the pursuit, not the outcome
New research from SC Johnson College finds the key to achieving goals is less about the outcome and more about enjoying the journey.
The K-pop status shuffle: producers, power and reinvention
New SC Johnson College research finds entertainment agencies in Korea play a dominant role in shaping the image of K-pop groups.
Tears and ticket stubs: the real reason we cherish mementos
New research from the Cornell SC Johnson College finds that collecting mementos is tied to the timing of when an experience ends.
Linking Pay to Performance Boosts AI Use in Decision-Making
Want managers to embrace AI? Pay them for results and point out that the tech was developed with experts.
How timing can reduce bias in peer reviews at work
New SC Johnson College research shows when peers evaluate each other after an outside source has confirmed a team’s success, ingroup favoritism goes down.
Directory Boosts Usefulness of Mobile Phones, Bottom Lines, in Rural Africa
In rural Africa, most mobile phones don’t have search capabilities to find businesses. A new phone book helps, boosting sales by 104%.