Featured research
College faculty publish fundamental and applied research in a wide range of peer reviewed publications, extension bulletins and policy briefs. Here, you’ll find Cornell Business News articles featuring some of that research. For original working papers, see the Cornell SC Johnson College of Business Research Paper Series, hosted by SSRN.
Notable highlights
Ozempic is changing the foods Americans buy
The new class of weight-loss and diabetes drugs are changing not just how much American households are eating, but even precisely what they buy at a supermarket or restaurant.
Why Americans think they won’t benefit from Social Security
Researchers found that sharing graphs of income and costs instead of just the trust fund balance dramatically reduced misunderstanding.
CEO turnover taxes analyst attention, skewing broader forecasts
When analyst attention is absorbed by CEO turnover, other companies in their portfolio pay the price, new Cornell research finds.
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East Coast broccoli lowers costs and risks from California drought
Expanding broccoli production beyond California may strengthen fresh produce supply chains facing water‑driven disruptions.
AI is changing expectations for MBA graduates
While MBA job prospects are expected to remain stable in the near future, new hires will be held to higher standards inside rapidly evolving workplaces.
‘Double the damage’: Warming climate reduces milk quality and quantity
Heat stress on dairy cows not only decreases the amount of milk produced but also the fat and protein content, doubling the economic losses.
Onboarding support helps merchants adopt digital payment methods
Study by Shreya Kankanhalli finds support boosts digital payments use.
Persistence, focus on tech makes U.S. ‘serial acquirers’ different
SC Johnson College Dean Andrew Karolyi and colleagues found less successful U.S. serial acquirers make deals despite weak announcement-day returns.
Climate change and wine grapes: Go, stay or change?
As the planet warms, wine-growing regions face an uncertain future. Should they double-down on what they grow or do something entirely different?
Airbnb Plus: not a plus for everyone
The study found that Airbnb Plus certification made non-certified homes seem riskier by comparison, potentially pushing some travelers to book alternatives.
Low-cost solution to parasite, poverty at risk from possible NSF cuts
Cornell-led research on poverty and disease—and a path forward—faces uncertainty as federal science funding comes under pressure.
Why trade wars land harder in some states
Dyson School researchers found that the U.S. economy behaves like a patchwork of specialized local systems, each with its own vulnerabilities.
Smarter hurricane warnings save billions
Dyson School research shows better forecasts sharply reduce hurricane losses.