Research With Impact
Part of a renowned research institution, SC Johnson College is home to innovators and experts who produce and share original knowledge. Here are some of those stories.
![A blue orange cut in half to show normal orange inside](https://business.cornell.edu/wp-content/uploads/sites/2/2021/07/feature_sah-600x400.jpg)
When it comes to marketing, customers must watch the information gap
Research shows that consumers fail to differentiate between deliberate and nondeliberate missing information, and marketers can take advantage.
![Zoom screen shot of Fisk Johnson speaking with the SC Johnson logo behind him](https://business.cornell.edu/wp-content/uploads/sites/2/2021/06/Fisk-Johnson-screenshot-600x400-1.jpg)
Amid competing priorities, business can be a force for good
SC Johnson Chairman and CEO Fisk Johnson draws on his storied company’s values to navigate between business pragmatism and doing good.
![rows of graduates at commencement](https://business.cornell.edu/wp-content/uploads/sites/2/2021/06/commencement-ceremony.png)
Celebrating the Class of 2021
The Cornell SC Johnson College of Business and its three schools celebrate the Class of 2021.
![rows of vegetables in a grocery store cooler](https://business.cornell.edu/wp-content/uploads/sites/2/2021/05/grocery-store-aisle.png)
Researchers find grocery taxes harm low income households
Professor Harry Kaiser and his co-authors research the connection between grocery taxes and food insecurity in the United States.
![portrait of Andrew Karolyi](https://business.cornell.edu/wp-content/uploads/sites/2/2021/04/Andrew-Karolyi-feature-WEB.jpg)
Meet Andrew Karolyi, new dean of the Cornell SC Johnson College of Business
Andrew Karolyi answers questions about himself as a leader, scholar, and teacher, as well as his outlook on the college and his own life in this Q&A.