Johnson School
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The Nuances of “Buy the Rumor, Sell the News”
Who benefits and who’s harmed by short-term trades related to big news about stocks?
Online reviews only partially reveal what hotel customers think
Hotels can learn a lot about what their guests value the most from text reviews.
Long-distance collaboration: Some keys to more productive teams
Recent Cornell research suggests that smaller groups accomplish more because fewer connections allow members to interact more frequently and intimately.
Profile in Leadership: George Gellert ’60, MBA ’62, JD ’63
Bringing a “Benevolent Competitiveness” to Family Business
Free for guests, but not for hotels: How to pick the right amenities for your property
A new study shows that companies must take a close look at the return on investment from each “free” product or service before deciding to offer it.
Here’s what online hotel shoppers are looking for…and at
Stephani Robson’s research shows company-generated information can influence booking decisions as much as user-generated content, like reviews.